The First Financial Asset Management (FFAM360) family of companies, a world-class organization providing revenue-centric solutions to specifically address all phases of the credit and revenue lifecycle, is continuing its annual breast cancer fundraising campaign throughout October. October is National Breast Cancer Awareness Month and a prime time of year for raising funds for breast cancer research. FFAM360 is partnering with the Greater California Financial Services (GCFS) to fundraise for the Breast Cancer Research Foundation, a highly rated nonprofit organization, to make an impact in the fight against breast cancer. The FFAM team is inviting others to join in by donating.

Committed to the Cause

FFAM360 has been fundraising to help the Breast Cancer Research Foundation for 5 consecutive years. The team reaches out to partners, colleagues, business associates, employees and friends to encourage donations. Giving is encouraged within the FFAM360 team by way of breast cancer awareness bracelets, entry for special door prizes, and a grand prize of an Amazon gift card for $150. Random prizes are also given away throughout the month to those wearing pink in support of the cause.

Raising Hope

Over the past two years combined, over $2,000 has been raised through the FFAM360/GCFS fundraiser. The team is working hard to double that this year to raise hope in what has been an especially challenging year for many families facing cancer and other medical issues. Donations so far are totaling nearly $3,000 already for this year’s fundraiser. 100% of funds raised go directly to BCRF.

How BCRF Works

The Breast Cancer Research Foundation is the largest private funder of breast cancer research in the US and supports 250 researchers around the world. Those scientists and investigators chosen are carefully reviewed and selected by the foundation’s Scientific Advisory Board based on their innovation and position to advance research concretely by making discoveries and inventing new ways to prevent and treat all aspects of breast cancer. For instance, in 2018 one BCRF-supported research team conducted an important trial that confirmed most women with early stage, ER-positive breast cancer can forgo chemotherapy. This is just one example of the types of tangible impacts research can make on the lives of patients.

Empowering Success

The FFAM360 team is dedicated to empowering the success of others by going above and beyond and living out the Golden Rule. We believe that the best leaders are the best servants and that all can embrace leadership regardless of position. This annual fundraiser is one of the ways that our team chooses to stand united as one body of servant leaders in reaching a higher purpose in service of others. We hope you will consider joining in this worthy cause by supporting scientific advancement in the breast cancer field and impacting families and their loved ones in a meaningful way.

To learn more about the Breast Cancer Research Foundation, please visit

To join in the fundraiser with FFAM360, please visit the fundraiser link to make a donation.

About Breast Cancer Research Foundation

The Breast Cancer Research Foundation (BCRF), founded in 1993 by Evelyn H. Lauder, works to achieve prevention and a cure for breast cancer in our lifetime by providing critical funding for innovative clinical and translational research at leading medical centers worldwide, and increasing public awareness about good breast health. Since its inception, the foundation has raised over $1 billion to support research at medical institutions across the globe conducting the most advanced and promising breast cancer research that will help lead to prevention and a cure.

About First Financial Asset Management (FFAM360)

The FFAM360 Alliance of companies deploys world-class people, operations, and technology to deliver revenue cycle solutions to their clients that optimize their credit and revenue lifecycles. Founded in 2002 with the vision of creating a best-in-class organization that provides comprehensive solutions across the Insurance Subrogation, Healthcare RCM, Financial Services, and Human Resource Staffing sectors, First Financial Asset Management has achieved many significant awards and recognitions including being honored by the Women’s Business Enterprise National Council (WBENC) as a Certified Women-Owned Business Enterprise. First Financial Asset Management is headquartered just outside Atlanta, GA, with additional offices in Phoenix, AZ and Paso Robles, CA.